Vision, mission and values
Bernard Matthews Farms has a clear mission and vision, and simple values, enabling us to work towards a common goal that everybody in our business understands and can achieve.
Our Mission
We are the Turkey people
We champion British turkey at every opportunity and are the experts in the farming
of turkeys and preparation of great tasting turkey products.
Our Vision
To make turkey the preferred choice of protein for every day and every occasion.
Our Values
- Simplicity - 'doing the right things and doing things right'
The day-to-day running of a business, of course requires organisation. As part of our 'Simplicity' value we are committed to developing and using simple, clear processes to facilitate efficient working and enable effective communication between teams and across the company.
- Trust - 'you can rely on me, I can rely on you - we work well together'
Important in all relationships including those in the business environment, trust is built on respect and honesty. Bernard Matthews Farms has and will continue to develop strong relationships with colleagues, suppliers and customers.
- Pride - 'taking pride in whatever I do'
We always strive for the highest standards and recognise that going the extra mile makes all the difference. We work as a team and take pride in what we achieve as a company, for our customers and consumers.
- Agility - 'tackling the challenges of business quickly and effectively.
Focussing on the dynamics of the business and mindful of changes in the marketplace and around us, we adopt a proactive attitude ready to tackle change and adapt where and when necessary.
- Performance - 'striving for and celebrating success'
We are driven by a desire to succeed, with each individual having clear objectives and standards to achieve. Together we work hard to achieve goals and succeed as a business.
